Ivey Lederer and Fergusan each make about 2 mill a month. Lesser guys like E-dog and the mouth make about 250-300,000 a month from the site.
1% ownership in the site is big money just ask Clowie about that.
She lost the suit thats why I said ask her because the suit was worth millions had she won. She sued everyone affiliated with the site.
You guys would be surprised how much money these sites have to burn. Thats why they advertise so much and have so many average players on the pay-roll.
I have been saying this for a long time to anyone who would listen. Ivey is nothing special as a poker player because he does not have to be. He is filthy rich, and justifiably so, due to his Full Tilt site. Being a good Hold Em PLAYER guarantees NOTHING and just makes you one of millions to fall into that category.
Even annoying Howard Lederer is wise enough like Ivey to realize that owning a site is where the guaranteed big money is at. And I applaud them for that. 
It is Clonie Gowen, but here was her facial expression after finding out she lost her Full Tilt lawsuit:
https://www.holdemreview.com/blog/wp-content/uploads/2009/02/clonie-ugly.png
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